North Carolina is quickly becoming a stronghold of fierce, fashionable ladies who offer inspirational stories right alongside their expertly styled looks. In the last couple of years, style has seriously improved in the Tar Heel State, and we for one are very excited about it. Whether you’re an Asheville area local or hanging on the coast, there are plenty of inspiring bloggers out there proving that fashion doesn’t have to cost a fortune.
Check out some of our favorite style and beauty experts and what they’re serving on their blogs.
Meet Brooke – The Tony Townie
We had to keep it local for our first gal! Brooke Williams (otherwise known as the Tony Townie) is an Asheville native and wardrobe stylist who found a way to blend her passion for fashion with her life as a mother. Williams integrates her lifestyle and her daughter, Harlow, into the beautiful posts and fashion tips that she’s made her career on. She also features our awesome home city of Asheville in lots of her posts, and we have to commend her for that!
Be sure to check out Brooke’s blog and Instagram for some daily beauty inspiration, and follow her for updates!
Meet Melissa – Melissa Chanel
Melissa Chanel is a master of beauty, style, and achieving the perfect hair day always based in Charlotte. She is fashion-forward always and unapologetically so, and we are forever envious of her sweet collection of kicks. She is not only a source for inspiring outfits of the day but hilarious, honest commentary on her own life, including a great piece about online dating.
Follow Melissa Chanel’s Instagram for incredible looks shot in and around Charlotte, and in case you were wondering, Chanel is really her middle name.
Meet Lauren – Lauren Schwaiger
Lauren is a lifestyle blogger with a beautiful smile based in Charlotte. She also spends her time as a real estate agent. There’s a lot to love about her blog–the photos are great, she always looks stylish, and she’s clearly a big fan of wellness–but perhaps the best thing of all is how honest and approachable she seems. She’s not afraid to have a little fun and keep it classy while she does so.
Check out her Instagram to get updates on her casual-chic style.
Meet Kirby – Fashion By Day
Kirby Wolf is the woman before the lens of the expertly coordinated Fashion by Day blog. She spent years in L.A. as a personal stylist, and it certainly shows in the looks she sports. Her style is definitely classic with a heavy dose of West Coast cool. Kirby is one of those people who has the ability to make almost any item look wearable, even a pair of bright orange flared capri pants.
Take a look at Kirby’s Instagram for regular posts that will inspire you to reach outside the box with your look and still pull it off, as well as some lovely shots of her wedding.
Meet Louella – Louella Reese
Talk about well curated! Louella Reese is the creative brainchild of Laura Leigh, a Charlotte resident in her 20s who has an eye for color coordination and detail (plus a seriously beautiful head of hair). Her style is certainly girly but not without a fair bit of spunk, especially when she rocks a pair of overalls. She also talks candidly about her husband and her relationship.
Check out her blog and follow her on Instagram for selectively organized content.
Meet Ferriss – Just Ferriss
The woman behind the blog Just Ferriss is enviable in many ways, including her excellent wardrobe and gorgeous red hair. Her style is most definitely classic with an edge (as it says on her Insta), and she keeps things relatable by recycling key pieces and showcasing items that clearly came from a bygone era.
Follow Ferriss on Instagram for a look around Asheville and her many adorable outfits.
